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Local Coffee House Smells Like Success

Salt Lake City Entrepreneurs Change the Face of Traditional Meet and Greets


By Jared Hess

   Emerging from recession, from some of the nations highest unemployment ratios is a new breed of entrepreneurs. 9.14 Million Americans, or about 6 percent of the work force described themselves as self-employed as of December, according to the Bureau of Labor Statistics. As reported by MSNBC's Allison Linn, these “Accidental Entrepreneurs” are enjoying the success of the economic recovery. “Some find themselves surprised to discover they enjoy the freedom and fulfillment of being their own boss. But many are being overwhelmed by the challenge of becoming their own HR person, billing department, construction foreman and IT expert.”

   Inundated with the anxieties of business development, Sarah Hurwitz, Director of Peaceful Yoga Practice and novice entrepreneur sought an experienced mentor. She was disheartened to find that the seminars and courses she sought were extremely expensive. Start up costs had left her bereft of the means for such an expenditure. A typical business plan defines start up costs as; incorporating fees, legal and accounting costs, licenses and permits, benefits, remodeling, rent, security deposit or real estate purchase, signage and materials, initial inventory and supplies, furniture and equipment. Concluding that she must not be the only one to omit continuing education expenses from her budget, this young entrepreneur had a plan that would change small business networking forever.

   The typical Entrepreneur Meet and Greet may be annual, semi annual, or quarterly. Members will pay a small fee to cover reservations, catering and other costs, but in return is a little more than the opportunity to network. Ms. Hurwitz soon learned she was not alone in her desire for more. A cup of coffee with friends turned tables as owners and entrepreneurs share their professional experience. In this quaint shop, tips are shared, tried and true problem solving techniques offered, businesses cards are swapped and suddenly a cup of coffee with friends proves to be not only informative and educational, but profitable.

   Ms. Hurwitz's has spear headed and organized a series of regular, but informal entrepreneurial meetings. Corporate professionals, business developers, advertising agents and successful entrepreneurs have committed to, and will be scheduled to speak. In addition to corporate, business and advertising professionals, technology specialists will broaden the SBA's recommendation that;

   “Today’s very competitive business climate demands that business owners understand and use advanced technologies. Technology is an enabler; it can help a business improve efficiencies and even expand operations.”

   Jared Hess, a Director from ACI Call Tracking will discuss these concepts as well as the importance and benefits of call tracking. Including, call recording for customer service accountability, web chats and web anayltics.

   Stop by Green House Effect Coffee Shop, get yourself a famous crepe, or drink, or buy nothing at all. Sharing, learning and networking is priceless.

   “Nobody succeeds beyond his or her wildest expectations unless he or she begins with some wild expectations.” --Ralph Charell.

 


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